Destabilizing the Automotive Industry with Electric Vehicles

With repeated profit warnings and stock prices falling the Auto Industry is in deep trouble.  Electrification, autonomous vehicles and mobility services are disruption the economic and trad headwinds.  Diverting the capital away from the core of their business with...

Millennials and the Automotive Industry

Every generation tends to put it’s own twist on the automotive industry.  With the technology boom, it is no wonder that the millennials are looking at more technology-driven cars and less at the branding.  Since they have grown up with the internet all around...

Why Do We Love Our Cars

The question is simple, why do we love our cars? The answer to that question covers various facets, and the very fact that the answer is so complex and varied is actually a pretty good testimony to how we feel about our cars in general. No matter if it is in trying to...